Snapback Digital came about from a song called “Snapback” by Old Dominion. I had been struggling with a company name for about 6 months and was listening to the Meat and Candy record on heavy rotation. One day while listening I said Snapback Digital. I fell in love and the name stuck.
The story did not start there. That’s where the creativity spark. Prior to hearing the song I would wear snapbacks(still do!) on the daily. It was so much so to the point that anyone that knew me would say, “it’s weird seeing you without a hat” when they saw me.
The snapback is a big part of who I am. It only made sense to create a brand I’m passionate about after something that defined me.
Don’t be surprised if we meet for the first time and I’m wearing a snapback of some company or band you’ve never heard of. After I help you with your business needs there’s a likelihood I’ll tell you about the snapback.